Talent4LIFE – Talent management for staff retention processes in European
business to tackle the challenges of the future of work
ERASMUS+ : 2020-1-AT01-KA202-077993
01.10.2020 – 30.09.2022
The Talent4LIFE Project is established in front of two core megatrends which are hitting the European economy and European SMEs in particular – demographic developmemt and
digitalisation. For SMEs in Europe these are crucial risks for their survivial since there is the need to employ workers who are able to apply digital skills in practically every economic
sector, however, it falls extremely difficult to find talented younger employees within Europe.
The “war for talents” has already started and in front of the very obvious demographic
challenge with an constantly ageing workforce, the identification and hiring of new young talents is no longer the option or solution. The only solution to tackle this situation is the
approach of staff retention through active talent management and development within the company. Moreover with companies we can also clearly see that workers from 45+
experience quite some changes in their whole life environment which has considerable impact on their work motivation, added values and talents.